The Bike Shoppe

The Bike Shoppe
Your Ogden Utah bike expert since 1976!

Monday, March 25, 2013

Rock Shox Vivid Rear Shock-Is it a big deal?

Recently, Rock Shox released this video to let people know about their new Vivid and Vivid Air rear shocks. People all over the internet were outraged that they weren't able to purchase these new wonders, because you had to have a UCI license to make the purchase. Some even resorted to saying things like, "Well, I didn't even want one anyway." What do you think, did the marketing people turn you off of their product or make you want to have it more?

2014 RockShox Vivid R2C on Pinkbike

Tuesday, March 5, 2013

Yeti spotted at The Bike Shoppe

We just built up a fleet of Yeti Cycles SB-66, both aluminum and carbon, and the SB-95. SB stands for Super Bike. 66 is for 26 inch wheels and 6 inches of travel. 95 is 29 inch wheels and 5 inches of travel.

Yeti has a rich history in racing with legends like John Tomac, Paul Rowney, and Julie Furtado. Few brands generate the kind of excitement that Yeti Cycles has. They even continue to produce the amazing ARC frame that was originally developed in the early '90s.

Here are some videos explaining how a company can label a bike a Super Bike.